Marketing Manager

  • Johannesburg, South Africa, South Africa
  • Full-Time
  • On-Site

Job Description:

Purpose:

A Pharmaceutical company is looking for a Marketing Manager who is responsible for the development and execution of innovative marketing strategies that drive top-line growth, enhance brand visibility, and increase market share. Analysing market trends, customer insights, and competitive landscape to identify opportunities and develop effective marketing campaigns. Collaborate with cross-functional teams to align marketing initiatives with overall business objectives, while managing budgets, resources, and performance metrics to achieve exceptional results and maintain the company's position as a market leader

Key Job Outputs:

  • Drive top-line growth of Pain and Anaesthesia and increase market share by developing and implementing effective Category, Product Portfolio, and Brand strategies
  • Develop and implement comprehensive marketing strategies to increase brand awareness and drive sales
  • Develop and manage effective execution of campaigns and projects. Including the planning and execution of successful product launches and promotions
  • Analyse market trends and customer insights to identify new opportunities and target audiences
  • Collaborate with cross-functional teams to align marketing efforts with overall business goals
  • Monitor and optimise marketing performance through data analysis and key performance indicators (KPIs)
  • Enhance customer engagement and loyalty through innovative and personalised marketing initiatives
  • Manage marketing budgets and resources efficiently to achieve maximum ROI
  • Stay updated with industry trends, best practices, and emerging technologies to maintain a competitive edge
  • Foster strong relationships with external partners, agencies, and stakeholders to drive successful partnerships
  • Ensure successful project execution, customer satisfaction, and achievement of Value share targets through strategic channel management
  • Identify acquisition opportunities and collaborate with the executive team for implementation if approved
  • Foster good working relationships with suppliers to ensure smooth operations
  • Develop and maintain excellent relationships with key specialists and prioritise Key Opinion Leader (KOL) development

Core Competencies:

  • Relationship Building/Networking
  • Collaboration and influential skills
  • Relationship building and networking skills
  • Entrepreneurial and Commercial Thinking
  • Formulating Strategies and Concepts
  • Planning and Organising
  • Delivering Results and Meeting Customer Expectations
  • Coping with Pressures and Setbacks

Qualifications:

  • Bachelor of Health Science or equivalent qualification

Experience:

  • 10 years’ Experience in Pain and anaesthesia
  • Proven track record of successful marketing and brand management in the pharmaceutical industry, specifically in hospital and specialist settings, with a focus on anaesthetic products is required
  • Strong understanding of anaesthetics within the clinical environment
  • Established relationships with KOLs

Salary: Market related

Should you not hear from us within 2 weeks, kindly consider your application as unsuccessful.

All personal information received will be processed in accordance with The Protection of Personal Information Act No. 4 OF 2013